Today we are going to talk about tenacity.  Tenacity is a word that is really important.  Here’s the quote of the day, “Real courage is when you know you’re licked before you begin, but you begin anyway and see it through no matter what.”  Tenacity is the quality of being very determined.

Let me tell you a story about this brand and community we are building here.  I was able to get “HowieDoinIt” on Facebook, but at first, I wasn’t able to get it on Instagram.  HowieDoinIt on Instagram was owned by a woman who hasn’t posted in 6 years. She had 6 posts and 80 friends.  For 50 days I had been reaching out to her and trying to get in touch with her. Over the past weekend, I had lunch with a young friend whose a techy and I explained to him my predicament.  He said that he would take care of it for me and would find her. I asked him, “How are you going to do that?” He replied that he wouldn’t quit until he found her.

So, I’m sitting at dinner on Monday night and I get a text from him.  He had found her through multiple back channels and Linkedin profiles and resumes.  He comes up with a phone number. We reached out with some emails and after a couple of phone calls yesterday I was able to secure it.  

Her story is an incredible story.  She lost her job. She’s got some really tough times going on and I said, “Howiedoinit”  Let’s see how I can help you and I’m going to help her. So now I need you to go to Instagram and follow me @Howiedoinit.  We now have Facebook and Instagram. It’s tenacity that got me that handle and without tenacity, I would have never had it. After all, tenacity is the ability to hang on when letting go seems most attractive.  It is so much easier to quit than to see it through.

What did you think about this episode of HowieDoinIt?
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